A mutual fund pools money from many investors and is managed by a fund house against a stated objective. You buy units rather than shares, and the value of those units moves with the fund's holdings.
The products available through the platform differ in what they hold, what they cost, how quickly you can exit, and how they are taxed. Those four things matter more to most people than any past performance figure, and they are the ones we go through with you.
What we help with
Our role is to help you understand what is in front of you and to handle the mechanics.
- Explaining what a fund holds and what its stated objective is
- Explaining expense ratios, exit loads and lock-in periods before you commit
- Setting up and modifying an SIP on the platform
- Helping with paperwork, mandates and failed transactions
On past performance
Every fund publishes past returns, and they are the least reliable guide to what happens next. We will show you where to find a fund's documents and how to read them. We will not tell you a fund is going to do well, because nobody honestly can.
Read the scheme documents
The Scheme Information Document and Key Information Memorandum set out the objective, the risks, the costs and the exit terms. They are the authoritative source for anything a website — including this one — tells you about a fund.
Common questions
- What is an SIP?
- A Systematic Investment Plan invests a fixed amount at a fixed interval. It is a way of investing regularly; it is not a product, and it does not guarantee a return or protect against loss.
- Can I stop an SIP?
- Yes. An SIP can be paused or stopped, subject to the scheme's terms and any applicable exit load on the units you already hold.
- Do you recommend specific funds?
- No. We explain what the available products are and how they work. The selection is yours, made after reading the scheme documents.
Mutual fund investments are subject to market risks. Read all scheme-related documents carefully before investing. Past performance is not indicative of future returns. Product availability is subject to the terms of the respective product provider.